TikTok, the popular video-sharing platform, removed over 12 million videos from Pakistan in the fourth quarter of 2022 for violating community guidelines, according to a statement released by the platform. This figure places Pakistan as the country with the second-largest volume of videos removed, with the United States in the lead with 13 million videos taken down during the same period.
This marks a decrease from the previous quarter, where the platform removed 14 million videos from Pakistan, again the second-highest globally. The platform shared the volume and nature of violative content and accounts removed in a detailed Community Guidelines Enforcement Report.
Globally, TikTok removed a total of 85,680,819 videos in the fourth quarter of 2022, representing approximately 0.6% of all videos uploaded to the platform. Of these, 46,836,047 videos were removed by automation, while 5,477,549 videos were restored.
The statement from the platform indicated that 12,628,267 videos were removed from Pakistan for violating community guidelines in Q4 2022. In addition to removing accounts for violating community guidelines, the platform also removed accounts suspected of being spam and spam videos posted by those accounts.
TikTok reported that it had taken proactive measures to prevent spam accounts from being created through automated means. In Q4 2022, 89.7% of the violative videos in Pakistan were removed before anyone could view them, and 95.5% of such videos were removed within a day. The proactive removal rate in Q4 2022 was 98.8%.
The report also indicated that 17,877,316 accounts globally were removed as they were suspected to belong to users under the age of 13 in the last three months of 2022. Additionally, 54,453,610 fake accounts were removed during the same period.
The policy violations behind the videos that were taken down included minor safety, which accounted for 33.3% of the removed videos, followed by illegal activities and regulated good at 27.4%, adult nudity and sexual activities at 12.8%, violent and graphic content at 8%, harassment and bullying at 6.1%, dangerous acts and challenges at 5%, suicide, self-harm, and disordered eating at 2.8%, hateful behaviour at 2.3%, violent extremism at 1.4%, and integrity and authenticity at 0.9%.
TikTok’s latest community guidelines enforcement report for Q4 2022 builds on its commitment to a multi-pronged approach to stopping misinformation on the platform. The report reflects the platform’s ongoing commitment to earning trust by being accountable while working to be safe and welcoming.
TikTok’s community guidelines are designed to foster an experience that prioritises safety, inclusion, and authenticity. The platform’s policies apply to everyone and all content, and it strives to be consistent and equitable in its enforcement. TikTok uses a combination of innovative technology and people to identify, review, and take action regarding content that violates its policies.